Social media collects all kinds of data on people and then uses that data to manipulate behavior

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Social media users are thus pawns of all manner of salesmen and autocrats. They are brainwashed to want, fear and believe what corrupt and nefarious forces want them to believe in order to expand those forces’ wealth and power.

https://richardsteventhomas.wordpress.com/2020/12/10/12-10-20-my-answer-to-the-social-dilemma-poetry-essay-socialmedia-art-criticalthinking-education-humanity

Your audience wants to know that you know who they are, you’ve heard their issues, and you can help them

Keywords: Social Media , Marketing , Online Marketing , Personal Branding , Branding

People flock to someone who understands and can help them. When you study influencers or those with exceptional standing in their industry, that is their followers’ impression. He or she offers insight or provides a service that others need and use. If you are not sure if you are doing an excellent job at this, look for a third party to objectively look at your social media and anything else you put out to the public. Sometimes we need another set of eyes on what we do. Getting others’ opinions is not a sign of weakness; it is an example of strength and perseverance as you craft your best possible message to the masses.

https://www.entrepreneur.com/article/353487